What Social Media Networks Are For Your Business?
- Social Media Bridge
- Mar 15, 2020
- 2 min read
Ready to go into business? It's important to take the necessary steps to prevent fixing costly errors later. Do your market research. Don't go into the game blind.
If you're starting a new business and not sure about Market Research, give us a call at Social Media Bridge, we can do the market research and Social Media optimization for you.
Many businesses make the mistake of stretching themselves to thin when it comes to Social Media Marketing. You don't need to be everywhere, you need to be where your customers are.
It all comes out in the wash when you do your research. When it comes to selecting the social media channels for your brand, it’s important to note:
you don’t have to be on every channel. This is especially true if you don’t plan or have the bandwidth to leverage them.
For example, it wouldn’t look good if you were on Twitter but hardly ever tweeted. Instead, choose a few channels that are amenable to what you’re trying to accomplish. You might also consider hiring someone part-time to manage your social media. We can help you with that too.
Social Media Facts - Did You Know?
“More than one-third of Instagram users have used their mobile devices to buy something online.”
“Of those who use Facebook, 74% of them log in daily. In fact, half of them actually check Facebook several times a day.”
“People are 31% more likely to recall what they saw on Twitter.”
“91% of executives rate LinkedIn as their first choice for professionally relevant content.”
What Social Media Networks Say About You.
We've all seen the memes about "What Your Favorite Social Media Network Says About You", now let's see if we can turn them into positives and apply it to your business.
1. Facebook - Be A Social Butterfly Not A Narccest - Engage with your customers, don't sell sell sell, it will put them off.
2. Instagram is for the Creative Type and is a Selfie Heaven. Make it about your business, get creative with your products, take product selfies in creative places.
3. Twitter is a great place if your brand is Opinionated. It can also be a bit Too Honest, be prepared and have your branded hashtags ready.
4. Pinterest is for those who are Super Organized and Crafty, it's also a great platform for beauty and fashion.
5. Snapchat can work wonders if you're Instant Gratification is your thing, it is gone in a hurry so if you're going to use this platform, you need to make an impact with every ad, make sure you have a call to action, your followers want to click and buy.
6. Tumblr is perfect if your business has Idealist principals and you have a lot to say this is the platform. It's for the Quieter Introverted marketer.
7. Quora - a great place to share your facts, be careful, if you put out the wrong information, you're going to get corrected by a Student of Life.
8. Linked In will hook you up with some of the most Ambitious, Goal-Oriented people you'll ever hope to connect with. A great place for your business!
Check out the list of services we offer at Social Media Bridge.
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